About us

Get to know AMP

Who we are & what we do

Who we are

AMP has a long history of helping our customers manage their finances and achieve their goals.

We were founded 170 years ago on a simple yet bold idea: that financial security enabled people to live with dignity. Our founding purpose was captured by the Latin motto: Amicus Certus In Re Incerta – A sure friend in uncertain times. This deep commitment to helping clients continues and is articulated in our purpose statement today – Realise human ambitions.

AMP is a wealth management company with a growing retail banking business and an expanding international investment management business. We provide retail clients with financial advice and superannuation, retirement income, banking and investment products. AMP also provides corporate superannuation products and services for workplace super and self-managed superannuation funds (SMSFs).

For institutional clients we provide investment management services across a range of asset classes, both in Australia and globally.

What we do

Australians and New Zealanders know us best for superannuation, , investments and advice, but we’re growing fast in retail banking in Australia, and internationally with strong partnerships in China and Japan and investments around the world.

  • Financial advice
  • Retail superannuation
  • Corporate superannuation
  • Self-managed superannuation funds (SMSFs)
  • Banking
  • Investment management

Our history

Beginning in 1849 as the Australian Mutual Provident Society, offering life insurance, AMP has evolved over 170 years to be a publicly listed, global wealth manager.

Today, we help millions of people in our home markets of Australia and New Zealand, and around the world, to create and protect their wealth.


1849 The Australian Mutual Provident Society opens for business
1860 Benjamin Short joins AMP as its first agent
1869 The National Mutual Life Association of Australasia opens for business
1899 James Tuscon Thompson joins National Mutual as its first agent
1962 The iconic AMP building in Sydney's Circular Quay is opened by then Prime Minister, Robert Menzies
1995 National Mutual demutualises and lists on the Australian Stock Exchange
1998 AMP demutualises and lists on the Australian Stock Exchange. AMP Bank opens for business and the AMP Foundation is formed
2000 AMP plays a major part in the first Olympics of the new century, supporting the Sydney 2000 Olympic Games, the Paralympic Games and the Olympic Torch Relay
2009 AMP and China Life Group form strategic partnership
2011 AMP and AXA Asia Pacific merge. AMP and Mitsubishi UFJ Trust and Banking form strategic partnership
2017 AMP Capital takes a minority stake in US based real estate investment manager PCCP
2020 Completed sale of life insurance business (AMP Life) to Resolution Life

Our business

Through our portfolio of businesses, we offer services and solutions to help our customers, retail and institutional, to realise their ambitions.

AMP Australia

AMP Australia helps Australians to manage and grow their wealth throughout their lives.

We seek to provide whole-of-wealth services to Australians, taking a holistic view of a client’s needs at every stage of their life, and providing best of breed financial solutions.

Our solutions seek to the address the ‘big five’ financial requirements affecting most Australians – managing cash flows, managing debts, growing assets, enjoying retirement and protecting their family’s future.

During 2019, AMP paid $2.6 billion in retirement payments, helped more than 110,000 Australians with their banking needs and provided over 5,600 new home loans.

During a period of fundamental change in the financial advice industry, AMP remains committed to providing quality advice and solutions that are affordable and accessible for more Australians.

AMP Capital

AMP Capital is a global investment manager servicing institutional and direct clients, including AMP. Our business continues to grow its global presence through differentiated capabilities in real assets (real estate and infrastructure) and public markets, investing more than A$203 billion for clients across the world at 31 December 2019. In real assets, we manage real estate and infrastructure assets including shopping centres, airports and trains on behalf of funds and clients, while in public markets, we manage investments in equities, fixed income, multi-asset and diversified capabilities on behalf of clients around the world.

At the end of 2019, AMP Capital had 358 direct international institutional clients. Our ongoing relationship with global partners such as China Life support our growth ambitions overseas and in new markets.

Visit AMP Capital >

New Zealand Wealth Management

In New Zealand we provide clients with financial products and services, directly and through a large network of financial advisers.

In 2019, AMP maintained its position as New Zealand’s leading non-bank retirement solutions provider with approximately 9% of the total KiwiSaver market and around 225,000 clients.

Sold businesses

AMP Limited sold its life insurance business, AMP Life, to Resolution Life, on 30 June 2020 completing a key priority in AMP Limited’s transformation strategy. Importantly, as part of the sale all clients’ terms and conditions remained unchanged. AMP retains a 20 per cent equity stake in Resolution Life Australia.

While AMP no longer sells new AMP insurance products, we continue to advise clients on life insurance as well as provide insurance through our superannuation funds from a range of insurance providers.

Our 2020 - 2022 strategy

We’re looking to reinvent AMP as a company that is client-led, simpler and growth-oriented.

We will:

  • exit AMP Life to focus on high growth and high return businesses
  • reinvent Wealth Management
  • continue to grow AMP Capital and AMP Bank
  • simplify the company and reduce cost
  • reinvigorate our culture to be more client-focused, entrepreneurial and accountable.

Important information

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Products in the Super Directions Fund and the Wealth Personal Superannuation and Pension Fund are issued by N.M. Superannuation Proprietary Limited (N.M. Super) ABN 31 008 428 322 (trustee), which is part of the AMP group (AMP). Before deciding what’s right for you, it’s important to consider your particular circumstances and read the relevant Product Disclosure Statement or Terms and Conditions available from AMP at amp.com.au or by calling 131 267. Read AMP’s Financial Services Guide for information about our services, including the fees and other benefits that AMP companies and their representatives may receive in relation to products and services provided to you.

Products in the AMP Eligible Rollover Fund, National Mutual Retirement Fund, and NM Pro Super Fund are issued by Equity Trustees Superannuation Limited ABN 50 055 641 757 (trustee). Risk products are issued by AMP Life Limited ABN 84 079 300 379 (AMP Life), which is part of the Resolution Life group. Before deciding what’s right for you, it’s important to consider your particular circumstances and read the relevant Product Disclosure Statement or Terms and Conditions available from AMP Life at amp.com.au or by calling 133 731. Read AMP Life’s Financial Services Guide for information about our services, including the fees and other benefits that AMP Life and/or other companies within the Resolution Life group may receive in relation to products and services provided to you.

Any advice and information provided is general in nature, hasn’t taken your circumstances into account, and is provided by AWM Services Pty Ltd ABN 15 139 353 496 (AWM Services), which is part of the AMP group (AMP). All information on this website is subject to change without notice.